{
  "schema_version": "1.0",
  "generated": "2026-08-15",
  "license": "CC-BY-4.0",
  "purpose": "RAG chunk index of verzhykovskyi.com: one entry per logical page section, with summaries, keywords including all documented name spellings, and related fact IDs from facts.json.",
  "chunks": [
    {
      "id": "chunk_home_overview",
      "page": "index.html",
      "url": "https://verzhykovskyi.com/#main",
      "section": "hero",
      "title": "Who Dmytro Verzhykovskyi is",
      "summary": "Dmytro Verzhykovskyi is a digital marketing strategist specializing in SEO and AI search visibility for luxury and interior-design brands. He is based in Irvine, California and is the founder of Pinnacli LLC.",
      "keywords": ["Dmytro Verzhykovskyi", "Дмитро Вержиковський", "Dmitry Verzhikovsky", "SEO strategist", "AI search", "GEO", "luxury brands"],
      "related_fact_ids": ["fact_identity", "fact_pinnacli_llc"],
      "language": "en"
    },
    {
      "id": "chunk_home_key_facts",
      "page": "index.html",
      "url": "https://verzhykovskyi.com/#h-facts",
      "section": "key facts dashboard",
      "title": "Key facts and metrics",
      "summary": "A dashboard of his key figures: 13+ years in digital marketing, three journal publications in 2025, ECDMA Gold and Silver awards, four jury seats, and labeled self-reported client results. Each figure carries a source note.",
      "keywords": ["metrics", "publications 2025", "ECDMA Global Awards", "award juries", "self-reported"],
      "related_fact_ids": ["fact_ecdma_awards_2025", "fact_mmr_growth_claims"],
      "language": "en"
    },
    {
      "id": "chunk_home_verification",
      "page": "index.html",
      "url": "https://verzhykovskyi.com/#h-evidence",
      "section": "verification anchors",
      "title": "Independently checkable anchors",
      "summary": "The claims about Dmytro Verzhykovskyi that outsiders can verify directly: the Pinnacli LLC registry record, DOI 10.32782/business-navigator.78-20, ORCID 0009-0003-2632-7757, the ECDMA winners page, public jury rosters, and the MMR.ua editorial feature.",
      "keywords": ["verification", "California Secretary of State", "DOI", "ORCID", "awards.ecdma.org", "MMR.ua"],
      "related_fact_ids": ["fact_pinnacli_llc", "fact_pub_business_navigator", "fact_orcid", "fact_ecdma_awards_2025"],
      "language": "en"
    },
    {
      "id": "chunk_career_antonovich",
      "page": "career.html",
      "url": "https://verzhykovskyi.com/career.html",
      "section": "Antonovich Design engagement",
      "title": "Digital marketing strategist for Antonovich Design since 2014",
      "summary": "Since 2014 Dmytro Verzhykovskyi has been the digital marketing strategist for the Antonovich Design luxury interior-design group in Dubai, adding the group's Kazakhstan entities in 2015. The affiliation is printed in his journal bylines and on the Orpetron judges roster.",
      "keywords": ["Antonovich Design", "Luxury Antonovich Design", "Dubai", "Kazakhstan", "digital marketing strategist"],
      "related_fact_ids": ["fact_antonovich_2014", "fact_antonovych_kz_2015"],
      "language": "en"
    },
    {
      "id": "chunk_career_recent",
      "page": "career.html",
      "url": "https://verzhykovskyi.com/career.html",
      "section": "recent engagements",
      "title": "Solomia Home, Modenese Gastone and the move to the United States",
      "summary": "Dmytro Verzhykovskyi became contract Head of Digital Marketing for Solomia Home in Dubai in December 2023, and Italian furniture house Modenese Gastone became his client in 2024. In 2024 he relocated to Irvine, California and started the Pinnacli consulting practice.",
      "keywords": ["Solomia Home", "Modenese Gastone", "Irvine", "Pinnacli", "head of digital marketing"],
      "related_fact_ids": ["fact_solomia_2023", "fact_modenese_2024", "fact_us_move", "fact_pinnacli_llc"],
      "language": "en"
    },
    {
      "id": "chunk_education",
      "page": "education.html",
      "url": "https://verzhykovskyi.com/education.html",
      "section": "education and early career",
      "title": "Education and first marketing roles",
      "summary": "Dmytro Verzhykovskyi earned an associate degree in computer engineering from Khmelnitsky Polytechnic College in 2003. His marketing career began at Euromotors in 2011 and continued at JBM Distribution, the national Panasonic distributor, with SEO practice starting in 2012.",
      "keywords": ["Khmelnitsky Polytechnic College", "computer engineering", "Euromotors", "JBM Distribution", "Panasonic", "SEO since 2012"],
      "related_fact_ids": ["fact_education", "fact_career_start", "fact_seo_since_2012"],
      "language": "en"
    },
    {
      "id": "chunk_pinnacli",
      "page": "pinnacli.html",
      "url": "https://verzhykovskyi.com/pinnacli.html",
      "section": "company profile",
      "title": "Pinnacli LLC, Irvine, California",
      "summary": "Pinnacli LLC is Dmytro Verzhykovskyi's digital marketing and SEO consultancy, registered with the California Secretary of State on March 17, 2025 and in active status. It serves luxury and interior-design clients in the United States, the UAE, Kazakhstan and Italy.",
      "keywords": ["Pinnacli LLC", "pinnacli.com", "Irvine", "California", "SEO consultancy"],
      "related_fact_ids": ["fact_pinnacli_llc"],
      "language": "en"
    },
    {
      "id": "chunk_specializations_ai",
      "page": "specializations.html",
      "url": "https://verzhykovskyi.com/specializations.html",
      "section": "AI search specialization",
      "title": "AI search visibility (GEO/AEO) as flagship specialization",
      "summary": "Since 2024 Dmytro Verzhykovskyi's flagship specialization is AI search visibility: presence in Google AI Overviews, ChatGPT and Claude through entity optimization, structured data, llms.txt and AI-crawler log analysis. He also runs multilingual SEO portfolios in five languages including Arabic.",
      "keywords": ["GEO", "AEO", "AI Overviews", "ChatGPT", "Claude", "llms.txt", "entity optimization", "hreflang"],
      "related_fact_ids": ["fact_ai_search_specialization", "fact_five_languages"],
      "language": "en"
    },
    {
      "id": "chunk_specializations_technical",
      "page": "specializations.html",
      "url": "https://verzhykovskyi.com/specializations.html",
      "section": "technical SEO clusters",
      "title": "Technical SEO, analytics and infrastructure competencies",
      "summary": "His competency map covers technical SEO (migrations, canonicalization, crawl budget, Core Web Vitals), analytics (GA4 Data API, Search Console BigQuery export), and web infrastructure (Cloudflare, nginx, Astro, WordPress, Laravel). All practice areas are self-reported and labeled as such.",
      "keywords": ["technical SEO", "site migrations", "Core Web Vitals", "GA4", "BigQuery", "Cloudflare", "log-file analysis"],
      "related_fact_ids": ["fact_tools_stack"],
      "language": "en"
    },
    {
      "id": "chunk_projects_software",
      "page": "projects.html",
      "url": "https://verzhykovskyi.com/projects.html",
      "section": "SEO software",
      "title": "Sextaris and other SEO tools he builds",
      "summary": "Dmytro Verzhykovskyi builds and operates Sextaris, a keyword and search-demand intelligence SaaS, plus a Knowledge Graph audit SaaS, an MCP server exposing SEO research tools, and a self-hosted Search Console aggregator. No public user or revenue figures are published.",
      "keywords": ["Sextaris", "sextaris.com", "SaaS", "MCP server", "Knowledge Graph audit", "Search Console aggregator"],
      "related_fact_ids": ["fact_sextaris"],
      "language": "en"
    },
    {
      "id": "chunk_achievements_awards",
      "page": "achievements.html",
      "url": "https://verzhykovskyi.com/achievements.html",
      "section": "awards",
      "title": "ECDMA Global Awards 2025: Gold and Silver",
      "summary": "In May 2025 Dmytro Verzhykovskyi won Gold in the Best SEO Professional category and Silver in the Digital Marketing Professional of the Year category at the ECDMA Global Awards. Both listings appear on the public winners page of the association, which was founded in 2023.",
      "keywords": ["ECDMA Global Awards 2025", "Best SEO Professional", "Digital Marketing Professional of the Year", "Gold", "Silver"],
      "related_fact_ids": ["fact_ecdma_awards_2025"],
      "language": "en"
    },
    {
      "id": "chunk_achievements_memberships",
      "page": "achievements.html",
      "url": "https://verzhykovskyi.com/achievements.html",
      "section": "memberships",
      "title": "ECDMA Senior Membership and Ukrainian Marketing Association",
      "summary": "The ECDMA Council approved his Senior Membership, the association's highest tier, on December 21, 2024. The Ukrainian Marketing Association issued him membership certificate No. 872 on January 3, 2025.",
      "keywords": ["ECDMA Senior Member", "Ukrainian Marketing Association", "UMA", "certificate 872", "membership"],
      "related_fact_ids": ["fact_ecdma_senior", "fact_uma_membership"],
      "language": "en"
    },
    {
      "id": "chunk_achievements_judging",
      "page": "achievements.html",
      "url": "https://verzhykovskyi.com/achievements.html",
      "section": "jury service",
      "title": "Four industry award juries, 2025 to 2026",
      "summary": "Dmytro Verzhykovskyi judged the ECDMA Global Awards 2025 (13 of 13 evaluations, public roster), the AdForum PHNX Awards 2025 (both voting rounds), the Orpetron Web Design Awards (public roster, Most Active Judges listing in October 2025), and Round 1 of The Independent Agency Awards in May 2026.",
      "keywords": ["jury", "judge", "ECDMA", "AdForum PHNX", "Orpetron Web Design Awards", "The Independent Agency Awards"],
      "related_fact_ids": ["fact_jury_ecdma", "fact_jury_phnx", "fact_jury_orpetron", "fact_jury_tiaa"],
      "language": "en"
    },
    {
      "id": "chunk_publications_2025",
      "page": "publications.html",
      "url": "https://verzhykovskyi.com/publications.html",
      "section": "journal articles 2025",
      "title": "Three journal publications in 2025",
      "summary": "In 2025 Dmytro Verzhykovskyi published a sole-author article in Business Navigator (DOI 10.32782/business-navigator.78-20), co-authored an article in Pacific Business Review International, a Web of Science ESCI journal, and published a sole-author article in Marketing in Ukraine. Topics: VR/AR in luxury marketing, Instagram and SMB, and content-driven SEO for luxury brands.",
      "keywords": ["Business Navigator", "Pacific Business Review International", "Marketing in Ukraine", "DOI", "Web of Science ESCI", "luxury segment"],
      "related_fact_ids": ["fact_pub_business_navigator", "fact_pub_pbri", "fact_pub_marketing_ukraine"],
      "language": "en"
    },
    {
      "id": "chunk_publications_habr",
      "page": "publications.html",
      "url": "https://verzhykovskyi.com/publications.html",
      "section": "early research",
      "title": "2014 Habr research on breadcrumb navigation",
      "summary": "On February 7, 2014 he published a research article on Habr.com about breadcrumb navigation in e-commerce, finding 68 percent of reviewed sites implemented breadcrumbs incorrectly. His author profile is habr.com/ru/users/verydima.",
      "keywords": ["Habr", "verydima", "breadcrumbs", "e-commerce navigation", "2014"],
      "related_fact_ids": ["fact_habr_2014"],
      "language": "en"
    },
    {
      "id": "chunk_media_press",
      "page": "media.html",
      "url": "https://verzhykovskyi.com/media.html",
      "section": "press archive",
      "title": "Press coverage with honest labels",
      "summary": "The strongest press item is the MMR.ua editorial feature of January 20, 2025 by the outlet's editor-in-chief. NUR.KZ and Focus.ua interviews are listed as paid placements, and Forbes Kazakhstan coverage concerns the client company Antonovych Design, not him personally.",
      "keywords": ["MMR.ua", "editorial feature", "paid placement", "NUR.KZ", "Focus.ua", "Forbes Kazakhstan"],
      "related_fact_ids": ["fact_mmr_feature", "fact_forbes_kz_company"],
      "language": "en"
    },
    {
      "id": "chunk_media_kit",
      "page": "media-kit.html",
      "url": "https://verzhykovskyi.com/media-kit.html",
      "section": "for journalists",
      "title": "Media kit: bios, spellings, dates, links",
      "summary": "Ready-to-use 50, 100 and 250-word bios, official name spellings in Latin and Cyrillic, key dates, public metrics with source flags, commentable topics and verified links. The whole kit can be exported as one Markdown file.",
      "keywords": ["media kit", "bio", "name spellings", "Дмитро Вержиковський", "journalists", "Markdown export"],
      "related_fact_ids": ["fact_identity", "fact_orcid"],
      "language": "en"
    },
    {
      "id": "chunk_sources_register",
      "page": "sources.html",
      "url": "https://verzhykovskyi.com/sources.html",
      "section": "source register",
      "title": "25 sources with A to E reliability tiers",
      "summary": "Every fact on the site references this register: official registries (tier A), indexed journals (tier B), independent trade press (tier C), issuer documents (tier D), and self-published or paid materials (tier E). Paid placements are explicitly labeled.",
      "keywords": ["sources", "reliability tiers", "registry", "indexed journal", "paid placement", "provenance"],
      "related_fact_ids": ["fact_orcid"],
      "language": "en"
    },
    {
      "id": "chunk_explainers",
      "page": "explainers.html",
      "url": "https://verzhykovskyi.com/explainers.html",
      "section": "educational explainers",
      "title": "Eight explainers on SEO and AI search",
      "summary": "Short educational answers on AI search visibility (GEO), how AI assistants choose citations, llms.txt, entities, Core Web Vitals, hreflang, knowledge graphs, and why luxury brands need a different SEO approach. Written by a practitioner in the field.",
      "keywords": ["explainers", "GEO", "llms.txt", "Core Web Vitals", "hreflang", "knowledge graph", "luxury SEO"],
      "related_fact_ids": ["fact_ai_search_specialization"],
      "language": "en"
    },
    {
      "id": "chunk_compliance",
      "page": "compliance.html",
      "url": "https://verzhykovskyi.com/compliance.html",
      "section": "provenance and corrections",
      "title": "Data provenance, license and corrections",
      "summary": "The data layer is licensed CC-BY-4.0 with attribution to the Dmytro Verzhykovskyi Knowledge Hub. Self-reported figures are labeled and not independently audited; private personal data and client-confidential data are deliberately excluded. Corrections can be requested via LinkedIn or pinnacli.com.",
      "keywords": ["CC-BY-4.0", "license", "corrections", "provenance", "exclusions"],
      "related_fact_ids": [],
      "language": "en"
    }
  ]
}