{ "schema_version": "1.0", "generated": "2026-08-19", "license": "CC-BY-4.0", "purpose": "Sourced factual claims about Dmytro Verzhykovskyi. Each fact lists its sources, confidence, and whether independent verification exists. Facts documented only by the subject's own materials carry source_type self_reported and independent_verification false.", "facts": [ { "id": "fact_identity", "claim_en": "Dmytro Verzhykovskyi (Ukrainian: Дмитро Вержиковський) is a Ukrainian digital marketing strategist specializing in SEO and AI search visibility for luxury and interior-design brands.", "category": "identity", "date": "2026", "related_entities": [ "person_verzhykovskyi", "topic_seo", "topic_luxury_marketing" ], "source_ids": [ "SRC_MMR_FEATURE", "SRC_BUSINESS_NAVIGATOR", "SRC_ECDMA_WINNERS" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/" }, { "id": "fact_orcid", "claim_en": "His ORCID identifier is 0009-0003-2632-7757, printed on the byline of his Business Navigator journal article.", "category": "identity", "date": "2025", "related_entities": [ "person_verzhykovskyi" ], "source_ids": [ "SRC_ORCID", "SRC_BUSINESS_NAVIGATOR" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/sources.html" }, { "id": "fact_education", "claim_en": "He earned an associate degree in computer engineering from Khmelnitsky Polytechnic College, Ukraine, in 2003.", "category": "education", "date": "2003", "related_entities": [ "person_verzhykovskyi", "org_khmelnitsky_college", "place_ukraine" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/education.html" }, { "id": "fact_career_start", "claim_en": "His marketing career began in Ukraine: marketing manager at the Euromotors Peugeot dealership network from May 2011 to July 2012, then digital marketing specialist at JBM Distribution, the national Panasonic distributor, from August 2012 to December 2013.", "category": "career", "date": "2011", "related_entities": [ "person_verzhykovskyi", "org_euromotors", "org_jbm", "place_ukraine" ], "source_ids": [ "SRC_RESUME", "SRC_MMR_FEATURE" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/education.html" }, { "id": "fact_seo_since_2012", "claim_en": "He has practiced search engine optimization since 2012, as stated on his own site seoexpertorangecounty.com.", "category": "career", "date": "2012", "related_entities": [ "person_verzhykovskyi", "topic_seo" ], "source_ids": [ "SRC_SEOEOC_SITE" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/education.html" }, { "id": "fact_habr_2014", "claim_en": "On February 7, 2014 he published a research article on Habr.com about breadcrumb navigation in e-commerce, stating that 68 percent of the sites he reviewed implemented breadcrumbs incorrectly.", "category": "publications", "date": "2014-02-07", "related_entities": [ "person_verzhykovskyi", "topic_seo" ], "source_ids": [ "SRC_HABR_2014", "SRC_HABR_PROFILE" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/publications.html" }, { "id": "fact_antonovich_2014", "claim_en": "Since 2014 he has worked as digital marketing strategist for the Antonovich Design luxury interior-design group in Dubai. The affiliation appears in his journal article bylines and on the Orpetron judges roster, which lists him as Head of Digital Marketing at Antonovich Design.", "category": "career", "date": "2014", "related_entities": [ "person_verzhykovskyi", "org_antonovich_dubai", "place_dubai" ], "source_ids": [ "SRC_BUSINESS_NAVIGATOR", "SRC_ORPETRON_JUDGES", "SRC_RESUME" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/career.html" }, { "id": "fact_antonovych_kz_2015", "claim_en": "Since 2015 he has also led digital marketing for the Kazakhstan entities of the Antonovych Design group (self-reported).", "category": "career", "date": "2015", "related_entities": [ "person_verzhykovskyi", "org_antonovych_kz" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/career.html" }, { "id": "fact_solomia_2023", "claim_en": "In December 2023 he was engaged as contract Head of Digital Marketing by Solomia Home, a luxury furniture retailer in Dubai. The client relationship is also named in the MMR.ua editorial feature.", "category": "career", "date": "2023-12", "related_entities": [ "person_verzhykovskyi", "org_solomia", "place_dubai" ], "source_ids": [ "SRC_RESUME", "SRC_MMR_FEATURE" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/career.html" }, { "id": "fact_modenese_2024", "claim_en": "In 2024 the Italian luxury furniture house Modenese Gastone became his client, as named in the MMR.ua feature.", "category": "career", "date": "2024", "related_entities": [ "person_verzhykovskyi", "org_modenese" ], "source_ids": [ "SRC_MMR_FEATURE" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/career.html" }, { "id": "fact_us_move", "claim_en": "In 2024 he relocated to the United States and now works from Irvine, Orange County, California.", "category": "career", "date": "2024", "related_entities": [ "person_verzhykovskyi", "place_irvine" ], "source_ids": [ "SRC_PINNACLI_SITE", "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/career.html" }, { "id": "fact_pinnacli_llc", "claim_en": "Pinnacli LLC, his digital marketing consultancy, was registered with the California Secretary of State on March 17, 2025 and is in active status. His consulting practice under the Pinnacli name started in May 2024 (self-reported).", "category": "career", "date": "2025-03-17", "related_entities": [ "person_verzhykovskyi", "org_pinnacli", "place_irvine" ], "source_ids": [ "SRC_CA_SOS_PINNACLI", "SRC_PINNACLI_SITE", "SRC_RESUME" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/pinnacli.html" }, { "id": "fact_ecdma_senior", "claim_en": "The ECDMA Council approved his Senior Membership, the association's highest membership tier, on December 21, 2024.", "category": "memberships", "date": "2024-12-21", "related_entities": [ "person_verzhykovskyi", "org_ecdma" ], "source_ids": [ "SRC_ECDMA_SENIOR" ], "confidence": "high", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/achievements.html" }, { "id": "fact_uma_membership", "claim_en": "The Ukrainian Marketing Association issued him membership certificate No. 872 on January 3, 2025.", "category": "memberships", "date": "2025-01-03", "related_entities": [ "person_verzhykovskyi", "org_uma", "place_ukraine" ], "source_ids": [ "SRC_UMA_MEMBERSHIP" ], "confidence": "high", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/achievements.html" }, { "id": "fact_mmr_feature", "claim_en": "On January 20, 2025 the Ukrainian marketing trade outlet MMR.ua published a feature interview with him by its editor-in-chief about promoting luxury brands with SEO and PPC. The article carries no advertising label.", "category": "press", "date": "2025-01-20", "related_entities": [ "person_verzhykovskyi", "topic_luxury_marketing" ], "source_ids": [ "SRC_MMR_FEATURE" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/media.html" }, { "id": "fact_pub_business_navigator", "claim_en": "In 2025 he published a sole-author article, Integration of Virtual and Augmented Reality into Digital Marketing of the Luxury Segment, in Business Navigator, Issue 1 (78), a Ukrainian journal listed in the ICI Journals Master List with double-blind review. DOI: 10.32782/business-navigator.78-20.", "category": "publications", "date": "2025-02", "related_entities": [ "person_verzhykovskyi", "event_pub_2025_cycle", "topic_luxury_marketing" ], "source_ids": [ "SRC_BUSINESS_NAVIGATOR" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/publications.html" }, { "id": "fact_pub_pbri", "claim_en": "In February 2025 he co-authored, with four PhD economists from four Ukrainian universities, the article The Impact of Instagram on the Development of Small and Medium-Sized Businesses in Ukraine in Pacific Business Review International, Vol 17, Issue 8, a journal indexed in the Web of Science Emerging Sources Citation Index.", "category": "publications", "date": "2025-02", "related_entities": [ "person_verzhykovskyi", "event_pub_2025_cycle", "place_ukraine" ], "source_ids": [ "SRC_PBRI" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/publications.html" }, { "id": "fact_pub_marketing_ukraine", "claim_en": "In 2025 he published a sole-author article, Content-Driven SEO Strategy for Luxury Brands: Finding the Balance Between Uniqueness and Search Optimization, in Marketing in Ukraine No. 1-2 (135), the journal of the Ukrainian Marketing Association published since 1998 (ISSN 1606-3732).", "category": "publications", "date": "2025", "related_entities": [ "person_verzhykovskyi", "event_pub_2025_cycle", "org_uma" ], "source_ids": [ "SRC_MARKETING_IN_UKRAINE" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/publications.html" }, { "id": "fact_ghent_request", "claim_en": "In August 2025 a doctoral researcher at Ghent University requested the full text of his Pacific Business Review International article.", "category": "publications", "date": "2025-08-28", "related_entities": [ "person_verzhykovskyi", "event_pub_2025_cycle" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/publications.html" }, { "id": "fact_ecdma_awards_2025", "claim_en": "In May 2025 he won Gold in the Best SEO Professional category and Silver in the Digital Marketing Professional of the Year category at the ECDMA Global Awards 2025. Both listings appear on the public winners page at awards.ecdma.org.", "category": "awards", "date": "2025-05-07", "related_entities": [ "person_verzhykovskyi", "org_ecdma", "award_ecdma_gold", "award_ecdma_silver" ], "source_ids": [ "SRC_ECDMA_WINNERS" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/achievements.html" }, { "id": "fact_jury_ecdma", "claim_en": "He served on the jury of the ECDMA Global Awards 2025: invited December 22, 2024, judging period April 7 to 27, 2025, with all 13 assigned evaluations completed. The public judges roster at awards.ecdma.org lists him.", "category": "judging", "date": "2025-04", "related_entities": [ "person_verzhykovskyi", "org_ecdma" ], "source_ids": [ "SRC_ECDMA_JUDGES" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/achievements.html" }, { "id": "fact_jury_phnx", "claim_en": "He served on the jury of the AdForum PHNX Awards 2025: candidacy approved February 10, 2025, voting completed in both rounds in April 2025. AdForum describes the PHNX jury as open to professionals with valid experience.", "category": "judging", "date": "2025-04", "related_entities": [ "person_verzhykovskyi", "org_adforum" ], "source_ids": [ "SRC_ADFORUM_PHNX" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/achievements.html" }, { "id": "fact_jury_orpetron", "claim_en": "He is a judge at the Orpetron Web Design Awards: the public judges roster lists him, he completed 9 project evaluations in 2025, and the Orpetron homepage listed him in its Most Active Judges block in October 2025.", "category": "judging", "date": "2025-10", "related_entities": [ "person_verzhykovskyi", "org_orpetron" ], "source_ids": [ "SRC_ORPETRON_JUDGES" ], "confidence": "high", "volatility": "medium", "independent_verification": true, "source_type": "public_record", "page_url": "/achievements.html" }, { "id": "fact_jury_tiaa", "claim_en": "In May 2026 he judged Round 1 of The Independent Agency Awards (judging window May 8 to 18, 2026).", "category": "judging", "date": "2026-05", "related_entities": [ "person_verzhykovskyi", "org_tiaa" ], "source_ids": [ "SRC_TIAA_JUDGING" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/achievements.html" }, { "id": "fact_sextaris", "claim_en": "He builds and operates Sextaris, a keyword and search-demand intelligence SaaS at sextaris.com. No public user or revenue figures are published.", "category": "products", "date": "2025", "related_entities": [ "person_verzhykovskyi", "product_sextaris" ], "source_ids": [ "SRC_SEXTARIS", "SRC_RESUME" ], "confidence": "medium", "volatility": "medium", "independent_verification": false, "source_type": "self_reported", "page_url": "/projects.html" }, { "id": "fact_ai_search_specialization", "claim_en": "Since 2024 his flagship specialization is AI search visibility (GEO/AEO): optimizing how brands appear in Google AI Overviews, ChatGPT and Claude through entity optimization, structured data, llms.txt files and AI-crawler log analysis (self-reported practice area, reflected in his 2025 journal articles on luxury digital marketing).", "category": "specialization", "date": "2024", "related_entities": [ "person_verzhykovskyi", "topic_ai_search" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "medium", "independent_verification": false, "source_type": "self_reported", "page_url": "/specializations.html" }, { "id": "fact_five_languages", "claim_en": "He manages multilingual SEO portfolios in five languages, including right-to-left Arabic, with hreflang architecture and multilingual editorial production in English, Ukrainian, Russian, Arabic and Italian (self-reported).", "category": "specialization", "date": "2026", "related_entities": [ "person_verzhykovskyi", "topic_international_seo" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "self_reported", "page_url": "/specializations.html" }, { "id": "fact_forbes_kz_company", "claim_en": "The Antonovych Design company he works with was covered by Forbes Kazakhstan in September 2023. The coverage is about the company, not about him personally.", "category": "press", "date": "2023-09", "related_entities": [ "org_antonovych_kz" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "low", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/media.html" }, { "id": "fact_mmr_growth_claims", "claim_en": "The MMR.ua feature reports organic traffic growth of 300 percent for Luxury Antonovich Design and 250 percent international traffic growth for Modenese Gastone under his management. These figures are the article's statements based on his client work, not independently audited data.", "category": "metrics", "date": "2025-01-20", "related_entities": [ "person_verzhykovskyi", "org_antonovich_dubai", "org_modenese" ], "source_ids": [ "SRC_MMR_FEATURE" ], "confidence": "medium", "volatility": "medium", "independent_verification": false, "source_type": "public_reported_claim", "page_url": "/media.html" }, { "id": "fact_google_certs", "claim_en": "He holds eight current Google certifications issued through Google Skillshop: Google Ads Search, Google Ads Display, Google Ads Video, Google Ads Apps, Google Ads Measurement, AI-Powered Performance Ads, AI-Powered Shopping ads and Grow Offline Sales. All eight were issued in August 2026 and are valid for one year. Each certification has its own public verification page on the credential wallet of the issuer.", "category": "certifications", "date": "2026-08-17", "related_entities": [ "person_verzhykovskyi" ], "source_ids": [ "SRC_SKILLSHOP_WALLET" ], "confidence": "high", "volatility": "medium", "independent_verification": true, "source_type": "issuer_published", "page_url": "/achievements.html" }, { "id": "fact_semrush_certs", "claim_en": "He holds three current Semrush Academy certificates, each issued in August 2026 and valid for one year: On-Page SEO and AI Search Essentials with Semrush, International SEO, and Local SEO Essentials with Semrush. Each certificate is published as a PDF on the issuer domain.", "category": "certifications", "date": "2026-08", "related_entities": [ "person_verzhykovskyi" ], "source_ids": [ "SRC_SEMRUSH_ACADEMY" ], "confidence": "high", "volatility": "medium", "independent_verification": true, "source_type": "issuer_published", "page_url": "/achievements.html" }, { "id": "fact_linkedin_certs", "claim_en": "He holds two current LinkedIn Marketing Academy certifications, both completed on August 9, 2026 and valid until August 9, 2028: Marketing Measurement, and Content and Creative Design. Each has an issuer verification page.", "category": "certifications", "date": "2026-08-09", "related_entities": [ "person_verzhykovskyi" ], "source_ids": [ "SRC_LINKEDIN_MARKETING_ACADEMY" ], "confidence": "high", "volatility": "medium", "independent_verification": true, "source_type": "issuer_published", "page_url": "/achievements.html" }, { "id": "fact_social_ads_certs", "claim_en": "He reports completing two further advertising certifications in August 2026: the Reddit Ads Fundamentals Certification and Pinterest Advertising Essentials. Neither is published on a public verification page, so both rest on issuer completion records only.", "category": "certifications", "date": "2026-08-05", "related_entities": [ "person_verzhykovskyi" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "medium", "independent_verification": false, "source_type": "self_reported", "page_url": "/achievements.html" }, { "id": "fact_ecdma_bio", "claim_en": "His self-authored bio on the ECDMA judges roster reads: I am a senior digital marketing expert with over 10 years of specialized experience.", "category": "identity", "date": "2025-10", "related_entities": [ "person_verzhykovskyi", "org_ecdma" ], "source_ids": [ "SRC_ECDMA_JUDGES" ], "confidence": "high", "volatility": "low", "independent_verification": true, "source_type": "public_record", "page_url": "/media.html" }, { "id": "fact_tools_stack", "claim_en": "His working stack spans technical SEO tooling (Ahrefs, SEMrush, Screaming Frog, PageSpeed Insights, CrUX, DataForSEO APIs), analytics (GA4 Data API, Search Console BigQuery export, GTM, Looker Studio), and web infrastructure (Cloudflare, nginx, Astro, WordPress, Laravel, Python, Node.js) (self-reported).", "category": "specialization", "date": "2026", "related_entities": [ "person_verzhykovskyi", "topic_seo", "topic_analytics" ], "source_ids": [ "SRC_RESUME" ], "confidence": "medium", "volatility": "medium", "independent_verification": false, "source_type": "self_reported", "page_url": "/specializations.html" }, { "id": "fact_google_partner", "claim_en": "Pinnacli LLC, the consultancy founded by Dmytro Verzhykovskyi, is a member of the Google Partners program; Google publishes the listing in its partner directory under agency id 4101003955.", "category": "memberships", "date": "2026-08-19", "related_entities": [ "person_verzhykovskyi", "org_pinnacli" ], "source_ids": [ "SRC_GOOGLE_PARTNERS_DIRECTORY" ], "confidence": "high", "volatility": "medium", "independent_verification": true, "source_type": "issuer_published", "page_url": "/pinnacli.html" } ] }