Dmytro Verzhykovskyi published three journal articles in 2025 and one research article on Habr.com in 2014. Each entry below spells out the full title, outlet, date and identifier. Nothing else is claimed.
Journal articles, 2025
Business Navigator, Issue 1 (78) DOI
2025-02sole authorpeer reviewed
Integration of Virtual and Augmented Reality into Digital Marketing of the Luxury Segment. Sole-author article by Dmytro Verzhykovskyi in Business Navigator, a Ukrainian journal listed in the ICI Journals Master List with double-blind review. The byline carries his ORCID 0009-0003-2632-7757.
Pacific Business Review International, Vol 17, Issue 8 WoS ESCI
2025-02co-authoredpeer reviewed
The Impact of Instagram on the Development of Small and Medium-Sized Businesses in Ukraine. Article co-authored by Dmytro Verzhykovskyi with four PhD economists from four Ukrainian universities. Pacific Business Review International is indexed in the Web of Science Emerging Sources Citation Index (ESCI).
Content-Driven SEO Strategy for Luxury Brands: Finding the Balance Between Uniqueness and Search Optimization. Sole-author article by Dmytro Verzhykovskyi in Marketing in Ukraine, the journal of the Ukrainian Marketing Association, published since 1998 and listed by the Vernadsky National Library of Ukraine.
One note on academic interest: in August 2025 a doctoral researcher at Ghent University requested the full text of the Pacific Business Review International article. The full-text request is self-reported by Dmytro Verzhykovskyi and hasn't been independently verified. Source: open data.
Earlier publication, 2014
Habr.com research article self-published platform
2014-02-07author: verydima
What breadcrumbs do e-commerce sites need (68% of sites get them wrong). On February 7, 2014 Dmytro Verzhykovskyi published a research article on Habr.com about breadcrumb navigation in e-commerce. The article states that 68 percent of the sites he reviewed got breadcrumbs wrong. The 68 percent figure is his own review finding, published in the article.
verzhykovskyi.com/publications.html lists every documented publication of Dmytro Verzhykovskyi. No other publications are claimed. Provenance: open data